My Work - Proven solutions for real-world problems.

Imaginated is an AI image analysis tool and platform that allows photographer to view and upload images based on certain critera such as genre, lighting patterns, color harmonies, and composition techniques.

I developed this full-stack web application using Next.js and Express for front-end and backend, Prisma for the ORM, and Supabase for the database and authentication. I also implemented an SEO, PPC, and content marketing strategy to drive 100,000 monthly users to the platform.

Vyond is a cutting-edge cloud-based animation platform that revolutionizes video creation for businesses. With its extensive library of pre-designed templates, audio assets, and props, users of all skill levels can produce high-quality animated videos with ease.

The goal was to refine Vyond’s content strategy for sharper SEO targeting, identify high-impact keywords to fill topic gaps throughout the funnel, and ultimately, grow traffic and conversions. I led the SEO strategy to have them rank #1 on search engines for many high-impact keywords for their business such as "storyboarding" and "what is a storyboard".

Priority Health, an affordable and award-winning health insurance company based in Michigan, had the goal to spread brand awareness and promote their health insurance plans to a wider net of Michigan residents. Priority Health wanted to ensure everyone who needed health insurance would be covered. The challenges facing them -- a time constraint, limited/strict resources, and high competition.

My strategy was to heavily focus on optimizing the client’s site for their upcoming Open Enrollment, Annual Enrollment, and Special Enrollment Periods. This overall strategy was tied to optimizing their Individual market, Medicare, and Small Business employers pages, as well as their Medicaid and Large Group plans pages.